DooDoo Voodoo Pet Urine Odor Neutralizer News Updates

Welcome To Our NEWS Page
(updated 7-4-08)

· Cats And Oral Cancer
We were forced to euthanize a cat for whom we were providing care during the final days of her life. Lilly passed away from oral cancer due to having lived in a smoking household. To read her story and to learn about cats and oral cancer, click here and browse to the Lilly section.

· New Dealer Ships Outside The Continental USA
We recently signed on a new online dealer (www.odorsfrompetsbegone.com) that ships both Ready-To-Use and Concentrate domestically and outside the continental USA. If you're not in the contiguous 48 states, or if you desire to purchase RTU DooDoo Voodoo, please visit www.odorsfrompetsbegone.com.

· New Testimonial Letter Posted
Visit the red box near the top of the TESTIMONIALS page to read a letter from a very satisfied customer.

· Change Your Cat's (Or Dog's) Behavior...Naturally
We recently have had extraordinary success at helping cats get along and at helping them stop indiscriminately urinating so much by giving them calming treats by Pet Naturals of Vermont. Cats that formerly tried to tear each other apart, and who were having a peeing contest that wouldn't end, are now lying near each other and eating out of the same dish at the same time. Check with your vet to make sure your kitty is okay to eat these calming treats, but if so, we bet you'll be pleased with their effect on your cat (or dog; they also make dog treats). You can buy them at major pet supply retailers and online at places such as www.LuckyVitamin.com and our personal favorite, Swanson Vitamins.

· Shipping Charges
As we're all painfully aware, fuel prices are up, up, up and all the carriers (USPS, UPS, FedEx, etc.) have dramatically raised their rates. We're resisting raising our prices, which include shipping, as long as possible because we want to get DooDoo Voodoo into the hands of all the people (and pets) who need it. We appreciate your support.

· Great Cats Available For Adoption
Our private rescue facility is too full of cats who deserve a great home. If you're in the Central Indiana area and are looking for a new love, or know someone who is, please contact us. Please help our needy cats find forever homes if you can, and spread the word for us! To learn more about the kitties we have available, click here.

· Air Fresheners And Your Health
Recently, spray-type and plug-in-type air fresheners have been in the news because of findings that they contain chemicals that have proven harmful (such as causing liver and kidney cancer in laboratory animals), and which have been shown to cause breathing difficulties in humans, especially those with compromised lung function. DooDoo Voodoo's germ- and odor-killing action, along with its largely natural and biodegradable ingredients, can help you attain the fresh-smelling home you desire...perhaps without the negatives associated with the air fresheners that have been in the news lately. We've put together a new page about additional ways to freshen your air and you can check it out here. Discussed are air purifiers, ionizers, UV units, air exchangers, air-quality test kits and more. Our favorite new tool is Dr. Whitaker's Neoair Plus Total Shield air purifier, which we bought more than a dozen of.

While we're talking about air purifiers, we wanted to share with you a site we found that seems to quite rationally discuss the pros and cons of a variety of top brands of air purifiers. Interestingly, the units we've used for years got horrible marks (and lots of negative user comments), while the Neoair units we're now using got very, very good reviews and are highly recommended. To visit the site, click here. Consumer Reports also recently did an in-depth study of various brands of air purifiers. More info is available to subscribers at their website.

· Extra...Free!
We wanted to point out that our bottles generally contain more product than the quoted capacity. For example, our Concentrate Quart actually contains as much as 36 ounces of product, which equates to more than 5% additional product FREE. So, the value DooDoo Voodoo provides is even better than you might think!

· Competitors Charging More For Less
On June 29, 2007, at a national pet supplies retailer we saw a gallon of pet odor neutralizer selling for $34.99. The label said that the user should use the product as-is and should not dilute it further.

An online competitor (whose product is sold as an odor neutralizer but isn't similar to DooDoo Voodoo in formulation) is selling their product for prices far greater than we charge for DooDoo Voodoo. PLUS, their product isn't as concentrated, so each container yields HALF as much as ours. They also charge additional for shipping, whereas we include free FedEx ground shipping (in the continental USA) in our prices.

Once you add in their shipping charges, the competitor's product costs as much as $11.00 per gallon (once diluted for use), whereas our product costs as little as $1.24 a gallon once you add your own tap water.

These are two more examples of why we continue to believe that nothing beats DooDoo Voodoo's effectiveness OR value. Don't spend more and get less!

· Audio Clip Of Testimonial
We recently received a wonderful voicemail from a satisfied customer and thought you'd enjoy hearing it. We had counseled her about sealing her concrete subfloor with Zinsser BIN Sealer...but it turned out that she didn't need to because DooDoo Voodoo was so effective on her (extreme) cat urine odor.

To play the 757KB MP3 file, click here. (Right click and select Save Target As to save it to your hard drive. The file may take a while to download if you have a slow connection.)

· Pee Counseling Page Now Posted
For some time, we've been sharing our thoughts on people's pee problems and their animals' behavior via e-mail. Now we're going to begin posting their letters and our responses so everyone can, hopefully, benefit from the discussions. We've posted a recent letter and response, and you can read them on our new Pee Counseling page.

· Full-Service Carpet Care & Odor Remediation In Indy
We now offer in-depth pet odor remediation services in the greater Indianapolis area. We can pull carpet back, remove & replace pad, remove & replace tack strips, seal subfloors, repaint baseboards, caulk nail holes and more, all in addition to performing Indy's most thorough and effective carpet cleaning! To learn more, click here.

· Recent Ad In Indy Tails Magazine
You can see our latest DooDoo Voodoo ad in Indy Tails magazine by clicking here to view the PDF file (297Kb in size).

· Perhaps The Best DooDoo Voodoo Testimonial Ever
We've received from a customer a glowing report on DooDoo Voodoo's broad effectiveness. Betsy, the customer, has used DooDoo Voodoo in a wide variety of ways, and on a wide variety of stains and odors. Her testimonial, which was totally unsolicited, speaks volumes about DooDoo Voodoo's effectiveness in so many ways. Please be sure to read it at the top of our TESTIMONIALS page. We love hearing success stories, so please share yours with us by sending us an e-mail.

· New Indianapolis Dealer
We're pleased to announce that the Michigan Road Animal Hospital is now a stocking dealer of DooDoo Voodoo. We are quite happy to have this well-established clinic join our list of Indianapolis-area dealers. You can find the Michigan Road Animal Hospital contact info on our PRODUCTS page.

· Georgette Loses Her Battle With Cancer
We recently lost one of our housecats, Georgette, to metastasized cancer. You can read her life story and see photos here. You can read about other animals of ours who have passed over the Rainbow Bridge by clicking here. On the Georgette page there is also helpful (subjective) information about what we learned medically from Georgette's battle with cancer. She is an incredible girl and we're blessed to have her be a part of our lives. You can also access a PDF document I put together about cleaning up the blood Georgette vomited the day before she passed away. It is perhaps the most amazing cleanup job DooDoo Voodoo's done yet on stains and we recommend you take a look at it. Talk about effective!

· DooDoo Voodoo Cat Litter Now Available In Indy
We've yet to develop a full web page about it, but we wanted to let local customers know that our cat litter is now available at the Broad Ripple Animal Clinic and Noah's Animal Hospital at 56th & Emerson on Indy's northeast side, as well as at the Fishers Bridgeview Animal Hospital. (You can find these clinics' contact info on our PRODUCTS page.)

Available in 25# jugs, DooDoo Voodoo Cat Litter is a phenomenal product, yet we've priced it within pennies of most of the store-bought brands...and nearly two bucks cheaper per pound than some of them! For instance, at a national pet products retailer, they sell clumping litter for as much as $2.13 a pound, but DooDoo Voodoo Cat Litter is just $0.72 a pound. (Actual selling prices are set by our dealers.) It's the only clumping litter we've used in our rescue facility and home since 1988 and can tell you from experience that it's a GREAT litter. Your cats will LOVE it. A top Indy vet said, quote, "I'm going to tell every cat owner I know that they MUST use this litter!"

The benefits of DooDoo Voodoo Clumping Cat Litter are many, and we've used it with fantastic success with the hundreds of cats & kittens we've rescued and fostered over the years. Our litter forms tighter clumps than other brands, thus providing what we've found to be the best odor control available. How tightly does it clump? Well, shown to the right is a picture I shot on 7-4-08 of a demonstration (water, not urine) clump from 1988! Our litter is all-natural, is not bleached, has no added fragrance, is not dyed, is dramatically lower in dust than other brands and clumps really well (think your brand would stay clumped for 20 years?). In unscientific studies, cats have preferred our litter 10:1 versus other brands. Customers report that their cats love our litter...even cats who exhibited indiscriminate urination with their previous litters, such as those from warehouse clubs.

Cats who like their litter are much less likely to pee outside the litter box or hold their urine, which can put them at higher risk for urinary infections, so please give DooDoo Voodoo Clumping Cat Litter strong consideration, especially if you have cats who exhibit indiscriminate urination.

Stay tuned for more details. For the time being, though, here's a PDF flyer we put together about DooDoo Voodoo Clumping Cat Litter. The PDF is 332KB in size.

(Click the thumbnail image to see a larger version of our trademarked logo. The cat in the litter box and rainbow concepts have been our trademarks since 1988.)

· Gift Certificates Now Available For Purchase Right On This Site
On our PRODUCTS page we've now implemented the option to buy a gift certificate for any of our products, or an all-purpose gift certificate in a $25, $50 or $100 denomination. A gift certificate is the perfect way to say "I care...and you've got an odor problem" during the holiday season or year 'round. Give the gift of DooDoo Voodoo to the pet owner, homeowner or realtor® in your life!

· 2.5 Gallon Bulk Concentrate Container Now Available
We have just introduced a 2.5 gallon bulk container of DooDoo Voodoo Concentrate that's perfect for realtors, used home buyers, apartment dwellers, maid services, professional carpet cleaners and more. We've knocked the price way down, so it's your best buy by far. Add your own warm water and your price per quart of RTU (ready-to-use) DooDoo Voodoo is as low as just 31¢ per quart. It's a phenomenal deal. Visit our PRODUCTS page to purchase.

· Stain Removal? Yeah, We Do That
For years people have been asking us if DooDoo Voodoo is effective on stains as well as odors. We've generally shied away from making stain removal claims 'cause we didn't want people hating us if DooDoo Voodoo didn't remove their stains. Over the years, people have reported total success at removing urine, vomit, feces, cranberry juice, grape juice and lots more. Well, we thought we'd show you an example of how well DooDoo Voodoo can remove staining from cat vomit. To read more and see before and after pictures, click here. (There's only one picture and it's really not that gross. Our kitty's on a liquid, tube-feeding diet, so what you see on the carpet is really just liquified cat food.)

· Customer Comment On Competing Product
In taking an order from a Seattle, WA, customer on the phone, the customer mentioned that she'd used two competing products, and that one of them, which has the word urine in the name, "really made the smell a lot worse!" rather than better. Before that product, she had used another popular bacteria-based product that she said made no difference whatsoever.

· Carpet Cleaning In The Indianapolis Area
For some years, we've had a relationship with Kolby Carpet Cleaning Company. Kolby now uses DooDoo Voodoo exclusively as their pet odor treatment product. If you're in the Indianapolis area and need carpet cleaning, we encourage you to call Kolby at 317-861-0211. We also recently forged a relationship with an IICRC-certified master technician and, after working with him on a pet odor remediation job, can vouch for his skillset. For his contact info, please call or e-mail us.

· Instructions For Using DooDoo Voodoo With A Hoover FloorMate^® Hard Surface Cleaner
We recently had great success using DooDoo Voodoo and a Hoover FloorMate to clean the epoxy floors in our private rescue facility. Read about the method we used and the results we achieved by clicking here.

· New Ad Now Running
We've placed an ad in the popular Indy Tails publication. You can get a look at the ad here.

· DooDoo Voodoo In The Washer
In case you miss it elsewhere on our site, we wanted to reiterate here that many folks have had good results washing pee-soaked items in their washer with just DooDoo Voodoo Concentrate in lieu of soap, bleach, oxygen booster, etc. We've run soiled blankets with as little as 1oz. of DooDoo Voodoo Concentrate, while we've heard from folks who used as much as half a cup of Concentrate to run their loads. Given the strength of our Concentrate and the detergent the formula contains, don't overdo it so as to not have excess suds. Germ and odor control in one easy step!

· Now Offering Pet Odor 911^™ Immediate Relief Formula
When you visit the PRODUCTS page, you now have the ability to purchase the awesome Pet Odor 911^™ Immediate Relief Formula. It's designed to help you get a leg up on your odor problems while you're waiting for your DooDoo Voodoo Concentrate Kit to arrive via FedEx. The formula is affordable and you might have the necessary ingredients in your house right now. Save $5 with the purchase of any DooDoo Voodoo Concentrate Kit! For more info, click here.

· New Article About Salvaging Pee-Soaked Subfloor
Subsequent to wrapping up the whole-condo odor remediation job we recently undertook (see NEWS item further down), we wrote an article that shows how to go beyond what DooDoo Voodoo alone can do for you. To visit the article, click here.

· Blacklights Now In-Stock For Immediate Shipping
Over the years, we've tried every blacklight fixture and every type of bulb we could get our hands on, including some of the pathetic little handheld units our competitors sell. We were simply appalled at how most of the fixtures and bulbs we tried didn't show urine at all. Some of them seemed to simply be regular bulbs that had been painted blue or purple...even some of the bulbs that were pretty expensive.

Why do some blacklights not do a very good job of showing urine or other organic materials? Well, the blacklight spectrum is quite broad, kind of like the tuning range of your FM radio dial. The problem is that some bulbs put out, to make an analogy, a frequency which would be at the top of the radio dial, while the urine or other organic material you want the blacklight to show you fluoresces (glows) when subjected to a frequency that's at the bottom of the radio dial. To put it another way, if you're wanting to hear a station that's at 90.1FM, tuning your dial to 107.9FM won't do you any good at all. This is analogous to how most blacklights we tried didn't show us the organic material we wanted them to show us. In addition, some were just too darned dim to be useful.

The unit we've settled on is made by GE and features a bulb which puts out the correct part of the ultraviolet spectrum. We've taken delivery of a large number of these units and now have them available on our PRODUCTS page at a price of $24.99 ($31.94 including shipping in the continental USA), which is a lot less than we paid for the unit we've been using for some time now.

If you're serious about locating your urine, the DooDoo Voodoo Blacklight is the one you need! It makes a great gift for any pet owner...or especially for the realtor^® in your life.

· Competing Product Not Easy To Use Like DooDoo Voodoo Is

We receive a lot of material related to the professional carpet-cleaning industry, and recently got a link to a page about a new odor control product being touted. We visited the website and were floored by the amount of extra steps they recommended the user go through in order to ensure their product's effectiveness. We thought you'd get a real kick out of reading it because none of the things they recommend when using their product are necessary when using DooDoo Voodoo. (Note: we've slightly changed the wording to avoid claims of copyright infringement, but the changes are not substantial and in no way change the in-depth nature of the recommendations and extra work.) By the way, their product's wholesale price is twice as much as DooDoo Voodoo's retail price, and their product is a bacteria-based product, the disadvantages of which are talked about throughout our website.

"Thoroughly saturate affected area with one gallon of hot water. Extract the area with a [professional carpet-cleaning machine]... Re-saturate the area with [their product], plus a [combination of two professional carpet-cleaning products]. Add 1/2oz. [professional carpet-cleaning chemical] to 1oz. [another professional carpet-cleaning chemical] and 1 gallon hot water, apply to area, then extract [with professional carpet-cleaning machine]. Saturate area again with [their product] in very hot water. [Trigger sprayer recommended.]

Use carpet syringe [hypodermic needle] to saturate pad and subfloor. Cover affected area with plastic film. Position a heating pad (medium setting) over the plastic with a weight on top to hold it down [they suggest a gallon jug of liquid]. Let dwell on affected area for 30 minutes, then remove plastic and heating pad. Flood area with a gallon of hot water, then extract again. Re-apply [their product]. Let dwell 2 hours, then cover affected area with clean white cloth. Position weight on cloth [they again suggest a gallon jug]. Leave until dry."

WOW. This is a prime example of everything that's wrong with competing products...and everything that's right about DooDoo Voodoo.

Here are a few points we'd like to make about their recommendations. Flooding an area with gallons of warm water can spread the organic materials (mainly urine) to other, previously unaffected areas. If any flooding is to be done, a product like DooDoo Voodoo should be used, not water. That way, the odor neutralizer can be in contact with the contaminants and can begin to do its job, thus ensuring that urine contamination isn't simply spread to previously unsoiled areas. A trigger sprayer is a labor-intensive way to wet a large area, which is why we've found that flooding an area by pouring DooDoo Voodoo from a bucket, measuring cup or, preferably, a gardener's watering can is a much more effective, faster and less labor-intensive way of wetting a large area. Their recommendation about injecting the pad and subfloor with a hypodermic needle doesn't sound very fun to us if the soiling is extensive and widespread. Positioning a heating pad over a wet area, then weighing it down with a heavy object? Doesn't sound very safe to us, especially if the plastic sheeting were to melt. Read the instructions for any heating pad and they'll tell you that you aren't supposed to cover them with anything. They suggest quite a lot of dwell time; would you like to stand around, or worse yet be paying a professional carpet cleaner to stand around, while their product dwelled for 2.5 hours? Lastly, they suggest covering the area with a white cloth, which they recommend to help absorb the wicking that will occur over time. (Wicking is the gravitating out of the moist area all the impurities from the carpet, backing, pad & subfloor.) Our experience with bacteria-based products has been that the wicking is extremely odorous and that the towels need to be changed out at least twice a day while the area dries. That's a lot of work...and a lot of stinky laundry to do!

DooDoo Voodoo is so much smarter. It's faster, it's more effective, it's easier and it's cheaper. Can you believe that anyone, especially a professional carpet cleaner, whose time is money, would use the other company's product and methodology???

· NEW! Product Brochure Available For Download

We've just finished a new 8.5" x 14" double-sided glossy brochure. It is posted on our Downloads page as a PDF document. The size is 646KB. Download it!

To help you get an idea of what it's like, here are JPG images of both pages of the brochure. Click on either small thumbnail to see a 640-pixel-wide version.

· Updated Article About Using A Carpet Cleaning Machine With DooDoo Voodoo

We've shot some pictures and put together a tutorial for those of you who desire to use DooDoo Voodoo with your carpet cleaning machine. The tutorial is available on our Downloads page in HTML format.

• DooDoo Voodoo & Sharpie Markers
We seem to have discovered an interesting new use for DooDoo Voodoo: removing the ink of permanent Sharpie^® markers. We've had success removing Sharpie ink from hands, hard surfaces and more, so if you get Sharpie ink on something you don't want it on, try rubbing the marks with DooDoo Voodoo. You might be pleasantly surprised!

• New Professional Affiliation
We're now corporate members of the Metropolitan Indianapolis Board Of Realtors (MIBOR). To see a graphic of our first MIBOR advertisement, click here. Knowing how hard it is for a REALTOR^® to sell a property that has offensive odors, we feel that advertising to the MIBOR membership will be a great way to spread the word about DooDoo Voodoo and to help pet owners not feel like second-class citizens when it's time to put their homes up for sale. We never want pet owners to feel animosity toward their animals due to pet odors...and we want all housing, either single- or multi-family, to be pet-friendly.

• Price Comparisons and Misinformation
I was poking around a website dedicated to providing tools and chemicals to professional carpet cleaners. I was sad (happy?) to see that their odor control products were priced up to $36.50 per gallon.

Why spend $36.50 a gallon for a ready-to-use (not concentrate) product when you can buy a DooDoo Voodoo Concentrate Kit and your end cost will be as low as $1.24 a gallon? (Not to mention that you can bet your bottom dollar that their product does NOT work effectively like DooDoo Voodoo does.)

In addition, we also were reading through all the misinformation on another site that's been around for a while where they sell some "magic powder." You're supposed to sprinkle this stuff on your carpet, then vacuum it up later and, magically, your urine smell will be all gone. Gimme a break. If you've got urine-soaked wood subflooring (or concrete, if your house is on a slab), how is this magic powder you sprinkle on top of your carpet possibly going to draw all the urine out of the soaked subfloor through the carpet pad, carpet backing and carpet fibers? Do these people think we're gullible idiots?

Having been highly involved in animal welfare and alleviating pet urine odor for almost a quarter century, we know firsthand what you're going through. Don't put your trust in some hocus pocus when what you really need is Voodoo! Remember our tagline: "It's Science, But It Works Like Magic!^®" Their tagline should be, "Hocus Pocus, Pretending To Be Science."

Even if you don't ever buy anything from our company, save your money. Don't throw it away on something your brain tells you is completely irrational.

• Four On The Floor Issued Registered Trademark Status
We are proud to announce that we were recently issued registered trademark status by the U.S. Patent & Trademark Office for our product name, DooDoo Voodoo, and our tagline, It's Science, But It Works Like Magic!. We also were awarded registered trademark status in Canada and are awaiting similar status to be granted in other countries in which we have applied, so stay tuned.